Creating Partnerships

Tanya Cameron


Shades of Africa is a visionary that is dedicated to promoting the rich and vibrant culture of Africa in schools, universities and the widersociety.

"I’ve learnt to suffer joyfully in order to have a successful business."

Tanya Cameron is a highly acclaimed Jamaican fashion designer and entrepreneur who has made a name for herself in the fashion industry through her company ‘Shades of Africa’, by designing exquisite Afro-centric gowns and a wide range of ready-to-wear and custommade garments for men, women and children. Tanya is a versatile professional with an in-depth understanding of the fashion industry and has attained degrees in fashion designing and pattern making, sales management and marketing, and is currently pursuing her master’s in business management.

Tanya's work is inspired by her extensive exposure to diverse ethnic cultures, which she has gained through her travels to Ghana, Nigeria, Senegal, and Cote d'Ivoire, and through her association with talented international fashion designers like Emanuel Adewumi, the CEO of Nigeria Fabrics & Fashions Company. Tanya’s designs are a reflection of her unique vision, which blends traditional African elements with contemporary fashion trends.

Shades of Africa has been a prominent contributor to the wardrobe of Miss Jamaica World, Miss Jamaica Universe and the JCDC Jamaica Festival Queens since 2005. Tanya’s designs have also been showcased in the USA, Europe, and the Caribbean through fashion shows, magazines, television and press features. The brand has gained widespread recognition for its ability to showcase the beauty and diversity of African culture through fashion.

As an entrepreneur, Tanya has ambitious plans for the future. She aspires to export Shades of Africa to Europe by forming strategic partnerships within the region. With her creative vision and extensive experience in the fashion industry, Tanya is poised to take Shades of Africa to new heights and continue to be a trailblazer in the world of fashion.

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