Dean Morris wanted to find an easier way to connect buyers and sellers of goods and services in Jamaica. This led him to creating The Vinelist – a social lead generation software tool that uses technology to drive potential customers to the right retail businesses based on what they want to buy.
The Vinelist ties Social Commerce to Lead Generation by allowing customers to express their intent to buy a product and then connecting them to relevant businesses, therefore driving sales more effectively. Dean’s aim is to increase the return on investment for businesses while aiding them in keeping better track of their marketing and sales efforts.
A passionate Entrepreneur, Dean Morris acts as Project Manager and Business Relationship Manager at the Vinelist. Dean is also a director at The Next Generation Creators, a Non-Governmental Organisation which is comprised of a group of young entrepreneurs who strive to bring general entrepreneurship best principles and practices to high school and university students through workshops. They address critical topics such a starting a business, finding a mentor, public speaking and understanding company financials.